BRAND BIOS
Known for winning gold medals, breaking world records, and turning industry tradition upside down through the sport of freestyle motocross, pro riders Brian Deegan and Larry Linkogle launched Metal Mulisha Clothing in 1999. What began as a group of friends riding dirt bikes in Metal Mulisha gear and competing to see who could do the best tricks has grown into one of the most recognized and respected brands in action sports. Metal Mulisha speaks the language of nonconformity with distinctive apparel that includes graphic tees, jerseys, boardshorts, fleece, tanks, denim and accessories; and encourages guys and girls to “join the domination.”
Today, the Metal Mulisha lifestyle continues to expand, launching product collaborations with major brands like Rock Star Energy and Etnies, and introducing new product categories each year.Alpinestars
Alpinestars is a technical safety gear manufacturer for motorcycle and auto racing (MotoGP, Motocross, Formula One and NASCAR), as well as extreme sports. The company takes its name from the English translation of the Italian word "stelle alpine" which, when translated into English, literally means "Alpine stars".
They have also developed a fashion clothing division for men’s and women`s sportswear lifestyle apparel, based upon Alpinestars` heritage in motorsports.
Founded in 1963 by Sante Mazzarolo in Asolo, Italy, the company started out making hiking and ski boots, but quickly focused on making boots primarily for motocross racing. In the 1990s, the company branched out into manufacturing all types of protective and technical gear ranging from gloves and jackets to full leather suits for motorcycling. They also sold Alpinestars branded mountain bikes until 1996. Today they have offices in Los Angeles and Tokyo while the original headquarters and main research & development labs remain in Northern Italy.Nomis
Nomis is a simple fun and fashionable clothing brand that follows the theory of Listen, Support, Reflect. NOMIS is a company that feels the best way to succeed is to connect daily on a personal level with each and every one of our customers....The Nomis Story....Back when we started NOMIS, all we wanted to do was make clothes that we would actually want to wear. So with a name and a logo sketched on a napkin at a local fast-food place a company was born. Soon we had all these people we didn`t even know coming up to us, and asking where we got our clothes.
After that happened a couple hundred times we knew we were on to something. A lot of things have changed around NOMIS, but some things stay the same: our team still influences all our design, we are constantly pushing the norms, and we are all still Family..We couldnt agree with them more....NOMIS IS ONE OF THE NEWEST ADDITIONS TO MONSTER HUTCH!!!!Technine
Technine has been offering the very latest in binding technology with highbacks with EVA molded pads dampens vibration and provides a grip on the boot to eliminate heel lift. With stability options like forward leaning adjustment and heel cups, Technine is ready anything the park can throw at you. They have also been gaining notoriety with their snowboard and outerwear lines... Get in on the hype and score some Technine gear from your friendly retailer Monster Hutch!!!Dragon
Dragon snow goggles protect your eyes and boost your style. From the technical side to design aspects, Dragon brings all they`ve got to their eyewear this season. Check out the selection of goggles,and clothing coming from the hands of Dragon.Grenade
This movement has been going strong for seven years now. We have never worn a suit to work a single day in our lives and are not about to start now. Our eyes are open. Each day we use them to view the world in a new light. Each day we learn new lessons and we incorporate these discoveries into new possibilities, you have become exactly what THEY want you to be. Humans are not submissive by design. They allow themselves to become that way. We are kids; we will never lose that. Even when our skin has turned splotchy and wrinkled we will still be listening to rock and roll and coming to work hung over. We are here to live on, join us!
All new boards, new riders, new technology - same old quality. Smokin` Jay Quintin has done it again! He won the Transworld Snowboarding Good wood title (Top ten in the world), you would think he would be satisfied...
Ever the perfectionist, Jay went back to the drawing board and now offers magne-traction along with the award winning original. Oh yeah did we mention sick new graphics and phat warranty?
Check it out! These boards are hand made in Lake Tahoe, CA!StepChild
Stepchild brings it how it should have always been brought. They don`t stress over the artificial side of the industry, but focus on the essentials, riding, and more riding. They take what they know, the only thing they know, snowboarding and utilize this knowledge to bring you a top of the line ride. Monster Hutch presents a selection of unique set ups that Stepchild has to offer this season. Pure passion is what Stepchild bringsElm Company
ELM COMPANY is a Los Angeles based company producing quality headwear that`s available in select stores around the world. The line is a result of a collective input from everyone involved. The designers and the team all have a distinctive style of their own which is reflected directly throughout the ELM brand.Sound
Riders today demand more out of their outerwear than ever before. Features that used to be considered top end are now found on even the most basic pieces from most brands.
Why is Sound different? It`s simple: EXPERIENCE+KNOWLEDGE+ABILITY=BETTER!
No other rider in the world has a more diverse riding background or more experience than Marc Frank. While there are tons of guys that kill it in one type or another, Marc can ride anything, and he can do it w/ an effortless style that cant be duplicated. Match this w/ a design/development foundation that he`s worked w/ for the entire span of his career and you have a combination that no other brand can touch.
You`ll find the prrof in Sound!Hidden
We came up with the name because we are the shy guys who stand back and evaluate the crowd or situation before jumping in. That’s who we would like to represent, those who look on before they look out. Hidden is Midwest, the sometimes forgotten land. Especially Minnesota. People think we talk funny and are too nice, and that’s all they know about us. We live by the motto: Good things don’t come to those who wait. Good things come to those who hustle.LeRoy Jenkins
In an era where sensationalism and consumers determine whats hot.....LeRoy Jenkins ignores the hype and enjoys fresh air from "outside the box."
We keep our designs fresh and bold while maintaining that classic Southern charm, offering both limited and unlimited pieces that appeal to a higher breed of street style.
At LeRoy Jenkins, we grind our own peppers.....and design clothing for those who do the same!
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